The time has come for you to sell your home. You've made
the necessary upgrades to ensure optimum return. You've
made the decision to sell it yourself, bypassing a real
estate agent and their fees. You want to be sure that
you're going to hit the market prepared.
There are basic things you need to do to sell your home or
investment property. Devoting time to these basics will
improve your chances of selling your property quickly.
Properly performed, these activities will make the selling
process an easier task for you. It will also make the
buying process easier for your potential buyers.
First off, get the word out that you are selling. Trumpet
that fact like a swing-era horn line. Put a sign on the
front lawn. Tried and true, but effective. Tell people you
meet, so they can tell people they meet. They may know
family or friends who are shopping for something in the
vicinity. They may as well check you out while they're at
it.
Advertise in the local paper, on the grocery store bulletin
board and on the World Wide Web. There are online home
listing sites you can exploit that cater to private sales.
While on the web, why not check out resources to help you
market your property properly. Check online sites that
teach proper selling techniques and systems for selling a
home. Research sites that offer tutorials on the basics of
promoting real estate.
Make up inexpensive, but professional looking flyers that
advertise your home or investment property. You want to get
information in front of as many people as possible.
Remember, you won't have the resources to get the exposure
you want as a real estate agent does. You will have to work
hard and think smart, to make it known you're selling your
property.
An addendum to the above is if you're in a high demand
area, with a high demand house because of its features. You
won't need the exposure that would normally be required.
It's the perfect scenario for a fast sale because of the
quality of the product, and location, location, location.
Make sure the market price you set reflects time on the
market. You may want to price lower to encourage a quick
sale. You're saving real estate fees anyway so you may be
able to take a bit less.
If you decide you want to ask more, you may have to risk
the house being on the market longer. With that, you have
the extra carrying costs and the impact it will have on
your final profit.
Now the games begin. Before showings or open houses make
sure you remove all personal effects, within reason, from
view. This includes family photos and 'unique' (re:
bizarre, strange) knick-knacks. You want the house to
appear as being neutral. You want it to appeal to the
widest audience. Most homebuyers cannot see past the
clutter or the personal ambience you've created for your
home.
Therefore, de-clutter. Spaciousness is a selling feature.
Create a feeling of openness. Let the walk through the
house flow easily from room to room, as much as you
possibly can.
Stay out of the way when people view your house, but be
available for any questions they may have. Let them feel
comfortable and not hovered over. Don't act like a
salesperson ready to attack in a shoe store. If you have
children or pets make sure they are elsewhere as potential
buyers wander about.
Institute the above suggestions to give yourself the best
chance to sell your home or investment property quickly.
Think, also, of times you attended showings and open houses
and what things the seller did that appealed to you. Do the
same. Think back on any model homes you viewed and how the
builders' displayed them. Do the same.
Applying the above principles will present your property in
the best light. You may find that selling a house or
investment property can actually be an enjoyable
experience. You may find that your home sends the right
signals and catches a buyer's eye right away.
You may find that potential buyer anteing up and making you
an offer you can't refuse.
----------------------------------------------------
Jason Loucks is the Nation's Leading Expert at Selling
Houses and Investment Properties Fast and For Top Dollar.
To Discover more about his "7 Day Sale" Method for selling
properties at retail price in 7 Days, visit
http://www.7DaySaleGuy.Com .
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